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Repositorio de la Universidad Internacional SEK Ecuador
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Issue Date
Title
Author(s)
30-Mar-2015
El jingle y las canciones como estrategia de posicionamiento de marca. Casos de estudio: Parmalat, Banco del Pacífico, Coca Cola
Lalama, Marco
;
Arregui Borrero, Ana Belén
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Subject
1
IMPACTO DE LA COMUNICACIÓN
1
MÚSICA VOCAL
1
PROCESO DE COMUNICACIÓN
1
PUBLICIDAD
Date issued
1
2015
